Earth Hour 2019 - the first step towards making nature matter

Earth Hour is an annual event, usually held on the last Saturday evening in March, when millions of people and thousands of business worldwide turn off lights and shut down most electrical appliances to celebrate sustainability and show their support for strategies that will help solve the problem of global warming.

Earth Hour is a worldwide movement organized by the World Wide Fund for Nature (WWF). The event is held annually encouraging individuals, communities, and businesses to turn off non-essential electric lights for one hour, from 8:30 to 9:30 p.m, as a symbol of commitment to the planet. It was started as a lights-off event in Sydney, Australia, in 2007. Since then, it has grown to engage more than 7,000 cities and towns across 187 countries and territories to raise awareness for energy consumption and effects on the environment.

EARTH HOUR is a symbol of hope and unity. It demonstrates that our collective power and action can create real change and impact. It is a symbol of our commitment: we are ready to take actions to protect the one home we all share

The world’s largest grassroots movement for the environment grows another year older and will continue to unite millions of people around the world who take part in this annual celebration. Earth Hour 2019 with its campaign  ‘#Connect2Earth’ aims to build mass awareness on why nature is important and create an unstoppable movement for nature similar to when the world came together to tackle climate change.

It's easy to think of nature as something that you have to travel to be with, or something that is far removed from your life. But let’s make no mistake about it. Nature underpins our life. At its simplest, nature provides things people often take for granted - the air we breathe, the water we drink, and the food we eat, all ultimately rely on nature. But others are less obvious - nature is the bedrock of our economies and livelihoods. When we ask ourselves the question ‘What If we didn’t have nature?’, the answers are quite horrifying for each and every one of us.